Working together to power users & deliver a return

The following proposal outlines the associated costs for A. Stock required. B. Branded assets (optional). C. Considerations We have identified 2 ways to provide the service. 1. Paid by users. 2. Free to users. We could do a combination of 1 & 2 giving it Free for Three customers but need some user data on % split being Three customers.

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A. STOCK REQUIREMENT

Forecast across all 7 UK festivals. Stock remaining in year 1 can be re-used in subsequent years. All prices exc. VAT.

1. PAID Service
28k units / year
  • 21,000 users forecast
  • Paid by users (pricing event dependent)
  • Three branded sleeve
  • Possible discount for Three customers
  • 30% Revenue to Three = Forecast £150k/year
  • Investment required £228k / year
Net cost £78k / year
2. FREE Service
63k units / year
  • 50,000 users forecast
  • Free for ALL users (£30 refundable deposit)
  • Three branded sleeve
  • Discount for ALL
  • 15% Revenue to Three = Forecast £100k*
  • Investment required £430k / year
  • *Revenue not GUARANTEED
Net cost £330k / year

B. BRANDED ASSETS

Distribution & assets where costs can be spread over multiple years. All prices exc. VAT.

C. Considerations

Additional costs to consider. All prices exc. VAT.

Insurance - will vary depending on assets (forecast between £3k - £6k p.a.)

Storage - will vary depending on above (forecast between £7k - £15k p.a.)

Maintenance - will vary depending on assets (forecast between £1k - £6k p.a.)

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Longitude 2019